Headframe Spirits & Manufacturing Inc. —
Menu Design
Storytelling
E-commerce
Product Photography
marketing coordinator & graphic designer // HEADFRAME
As the Marketing Coordinator and Graphic Designer at Headframe, I had a wonderful opportunity to grow both personally and professionally in a truly unique and vibrant company. After working as a bartender at the distillery during my undergraduate, I gained a comprehensive and deep understanding of the products and company’s values. This experience enabled me to connect with our customers and effectively communicate the brand messaging, execute marketing campaigns and product launches, and establish strong community relationships.
*Photos are my own and copyrighted. Do not download, print, redistribute, sell. Photos are used to present technical skill, craft, artistry, and storytelling.
Website Copy
Brand Refresh
product photography ————
I shot all product photography from cocktails to clothing to copper mugs to employee head shots. Content was published on the the website, e-commerce shop, distillery menu, and social media. Each photo was thoughtfully captured to ensure the essence of texture, color, and grit. And, that is told a story of the brand.
*Photos are my own and copyrighted. Do not download, print, redistribute, sell. Photos are used to present technical skill, craft, artistry, and storytelling.
See them live — www.headframespirits.com
I shot all new product photography for the merchandise we sold online and in our Tasting Room, ensuring that every image captured the unique essence of our products. I made sure to effectively highlight the grit and charm of Butte, which we prominently showcased in our rebranding efforts. Our team set up an e-commerce shop that was conveniently set up using Square software, allowing for a smooth shopping experience for our customers. I was able to assist with product photography and website copy.
Check out the photos below —
e-commerce ————
click the photos below to see a few examples of work
website copy
menu
design
BREAST CANCER AWARENESS CAMPAIGN
Every October, Headframe holds their Breast Cancer Awareness Campaign. $1 per bottle sold of Orphan Girl Bourbon Cream Liqueur gets donated to the Butte Breast & Cervical Cancer Screening Program to provide free breast cancer screenings.
learn more — https://www.headframespirits.com/stories/breast-cancer-screenings/
DRINK IT LIKE YOU MEAN IT
Upon application approval, a community member is able to host a “Drink It Like You Mean It” for their non-profit organization in Headframe’s Tasting Room. Headframe will then donate $1.00 for each cocktail sold during the entire day to the non-profit entity.
PRIDE MONTH
During the month of June, each sale of their Orphan Girl Bourbon Cream Liqueur donates $1 to Big Sky Pride.